Story 1:

After the end of a long-term relationship, my friends were like, 'You have to try dating apps,' which I was firmly against, as I was more of an in-real-life, impromptu type of guy. However, they eventually convinced me. That was before COVID.

So I thought I was going to be drowning in poon, and it was the Sahara Desert, and the only Oasises were Gollums. As I'm not really a picture person, I thought they were okay, but nothing out of the ordinary, so I did not really stand out.

As the frugal Frenchman I was, I did not want to pay for a photoshoot, so I decided to find a way to convey wealth and status with minimal effort. So I decided to list myself as Jewish in the religion section of my bio. To add a little bit of a challenge, I called myself Roberto Alcatraz to create confusion, induce DMs, and see if I could sustain the narrative of a mixed-race kid from a Catholic Father and an exiled naturalised Israeli mother.

Thanks to the algorithm, I received an increase in messages and matches, mostly from Jewish girls. The next question I had to address was whether I was Kosher or not; I eventually decided not to push the lie too much by choosing the latter.

There were also some non-Jewish girls I attracted who had a fetish for Jewish Guys; interestingly enough, they were not the cheap and cheerful type.

Regardless, it was a fun time where I discovered the Jewish neighbourhoods of London (another challenge I had to address was that I was not living in one of them). I had many conquests, to the point where I was having after-work drinks with female coworkers at a rooftop bar, and I bumped into a former fling who called me "Is that you, Roberto?" in front of my colleagues. The rest was a bit problematic.

I eventually got banned from Hinge for misrepresentation. I tried this strategy post-COVID with less success, so I had to get better pictures.

What is the lesson in all of this?

It's all about the narrative and what signals you display to attract girls. Despite getting relatively better results than when I started, nothing beats the storyboard you display from the pictures: picture quality, angles, and background. You will also notice the baddies you want, and even the girl-next-door type vibe, with what some of you may think of as fake or posed.

If you don't believe me, check the testimonials below for the before-and-after results.

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Story 2:

When I was living with one of my good friends, he told me that Bumble was better than Hinge regarding female talent, and I strongly disagreed with him. He was convinced:

“See for yourself.”

So, I began swiping and thought, "This can’t be right; this is really dreadful.” I then showed him my Hinge matches and who I was swiping on, and he asked me how I had better talent than he did.

For transparency, he is 5’11” with green eyes, low body fat, and shredded and slim (he would argue “athletic”, but that is another debate).

“Let me check your profile.”

He accepted.

“No fucking wonder you are getting dross; it screams boring; I will pimp it up for you.”

His job went from “Analyst” to “Derivatives Trader.”

“I am not there yet.”

“It does not matter; they barely know what a bank teller does, and you are French. They are all in Derivatives.”

Prompts went from:

“Something I would like to know about you… What was the last book you read?”

To:

“Would you rather die rich and barren or poor with a little army of [friend’s name]?”

“Don’t hate me… if I forget your name the next day.”

And I forgot the last one.

We went from boring librarians with railways on their teeth and other female Colonel Sanders to Baddies Town.

But the most significant part was the picture, so we went to high-end venues to snap some nice pics and dressed to the 9s to curate a visually more compelling profile. From a marketing standpoint, he became more interesting and fun and went to places with enough value stock for something long-term.

Eventually, he found his girlfriend, and they have been together for over 18 months. She is not a “baddie”; she is the girl next door, friendly and cute.

What is the lesson here?

You can have the best product and make six figures a year (yeah, I had a flatmate on six figures a year, I know), but if your dating profile makes you look like the human version of the Dollar Store, you will only attract below-par prospects.

You can’t have low-output marketing and expect high-quality outcomes.

So, if you want to level up your dating profile, check below the best in the game, Justin Harder. I won’t say anything more, as a picture is worth 1000 words.

Justin will be in London on June 5th 2025 for a group shoot (individual shoots are included), so for any guys reading this, he still has three spots available (as of 02/05/2025). You can get in touch with him via the link in the tweet below, which includes before-and-after pictures.

His IG Page: https://instagram.com/jharderphoto/ You can book a free consultation call with him, make sure you mention “French OG” to get that benefit:

http://Jharderphoto.com

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